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GEDS’s Work presented at MIT Integrated Design Management Program

GEDS’s Work presented at MIT Integrated Design Management Program

Gulay Ozkan, founder of GEDS was invited on May 5th 2021, to give a seminar to students at Integrated Design Management Program at Massachusetts Institute of Technology…

Editor 23 June 2021
What makes a product smart? Innovating with smart textile

What makes a product smart? Innovating with smart textile

Nowadays, smart-products are an integral part of our lives. However, how we define smartness in a product can radically change its development direction and user…

Editor 31 March 2021
10 Design and Space Sessions To Seek Out at SXSW 2021

10 Design and Space Sessions To Seek Out at SXSW 2021

GEDS founder and SXSW advisor Gulay Ozkan shares her SXSW2021 recommendations  As part of SXSW 2021’s Design and Space track advisory boards, I wanted to share…

Editor 16 March 2021
Do Creative Agencies Increasingly Join Steering Work in Multi-million Dolar Projects? Could This be a Rising Trend?

Do Creative Agencies Increasingly Join Steering Work in Multi-million Dolar Projects? Could This be a Rising Trend?

Creativity is mostly associated with freelancing, startups, and fluid environments. Whereas in multi-million dollar projects, businesses, there have to be measurable…

Editor 4 March 2021
2020: A Mind-blowing Year

2020: A Mind-blowing Year

  We were very sure that big changes were approaching, when we read the article titled “You are Likely to Get the Coronavirus” on the Atlantic on February…

Editor 30 December 2020
Increasing Profitability by Using Strategic Design

Increasing Profitability by Using Strategic Design

The majority of people have miss conception about design. Most people think that design is about making things more beautiful. It is a luxury, an art, or a drawing…

Editor 30 December 2020
A Design Thinking Case for Public Transportation during Pandemic - Ideation

A Design Thinking Case for Public Transportation during Pandemic - Ideation

In previous posts we talked about discovering problems, defining the collected information into consumable bites and understanding the system that can impose changes.…

Editor 23 December 2020
A Design Thinking Case for Public Transportation during Pandemic - Data Collection

A Design Thinking Case for Public Transportation during Pandemic - Data Collection

In a previous post, we talked about how to discover needed information and conduct effective interview to find core reasons for the user behaviour and needs. Define…

Editor 23 December 2020
A Design Thinking Case for Public Transportation during Pandemic - Interviews

A Design Thinking Case for Public Transportation during Pandemic - Interviews

In a previous post, we talked about how to identify problems with a help of different research tools. This post will talk about the interviews and how to conduct…

Editor 23 December 2020